Alfalah bank and the telemart business expansion agreement

In order to digitize cash operations, to enable the immediate supply of goods to Bank Alfalah customers on simple, Monthly installments, to enable customers with fast returns and the integration of commercial business venues, AlfaMall, the digital e-commerce market place for online shopping, announced its Strategic Alliance with Telemart.

Telemart is among the top e-commerce website and applications of Pakistan's first Omnichannel. Telemart has 11 "physical shops" that threaten and digitize e-dating in seven cities in Pakistan.

In 2019 Telemart and AlfaMall started to market and supply their goods to bank customers Alfalah who order AlfaMall. Following the successful pilot, Telemart was expanded to include its goods in increments in June 2020. This move provided clients with more flexibility for their acquisitions and extended the company with Telemart's PKR 100 million total volume crossing on AlfaMall further.

"We are delighted to see AlfaMall's overwhelming response from our clients," said Muhammad Yahya Khan, Group Manager Digital Banking at Bank Alfalah. Our e-commerce market is designed to provide consumers with a full shopping experience and simple pre-paid accounts debit or card payment options. This further market growth would help digitize Telemart physical store purchases by allowing AlfaMall consumers to deliver goods immediately on an easy basis.

In a commentary on this occasion, Hamza Rauf Essa (co-founder and director Telemart) says: 'To experiment, to grow, to reinvent, to learn is the name of the game. We're delighted to work with Bank Alfalah, which shares our vision of using cutting-edge technologies to allow the retail business to become more digital."

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